Showing posts with label comparison. Show all posts
Showing posts with label comparison. Show all posts
Tuesday, November 25, 2014
Homework, Thank You!
Saturday, November 1, 2014
Conflict Issues and Special Topics of Invention in Corporate Sales
Ironically, many people who know about Corporate Sales would most likely argue that it is one of the fields that has the most opportunities to be persuasive. In the corporate world, persuasive skills and appeals are absolutely essential.
A typical example that occurs regularly in the corporate sales is something as follows: “Let me explain to you why our firm’s product is so much better and more efficient than Company X’s. Clearly, by the looks of our sales last year, we trumped Company X’s sales revenue by over 65 percent on the given product. We are selling it so rapidly that we are now opening up different markets in Canada, Mexico, and Brazil as we move to the worldwide scale. The product is much more useful due to the new high definition screen, the way it takes over 72 hours to run out of battery, and it’s lightning speed connection to the internet. It literally is not even fair to Company X because of how outstanding our rates are. We would completely agree with the New York Times front page last year when they said our product is ‘quite possibly the most innovative, exciting product that the country has seen in a decade’.”
There are literally numerous examples of persuasive appeals that are displayed in the above example. There is a heavy use of the common topic- “comparison”, as my company completely proves why it’s new product is so much better than Company X’s. In any kind of sales job, there will always be a lot of comparison between two firms. We have to exploit the weaknesses of the other firm to show why we are better. Also, we can se the use of “testimony” as we quote New York Times in their front headline. It gives us credibility as we show a big time source giving us credit. It makes us appear much more powerful and stronger as an organization.
Tuesday, October 7, 2014
"Happiness is a Warm Puppy"
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| As you can see, my handicapped brother is very happy with his dog. |
As one can see in the picture shown, a dog is a serious
source of joy for my brother. He would claim that his “Daisy Pooch” as he calls
her, is “his best friend” [witness]. It’s not just my brother, though that gets
this kind of joy from a dog! I know I feel a sense of peace when I can just
cuddle up with a possible/impossible].
But, it’s simply not possible for someone to just rent a puppy anytime they
feel like it. It’s inconvenient and with many apartments restricting animals
from their premises, it also isn't probable that every student would be willing
to take the risk.
puppy pal. I’m not the only one, either- if this weren't true,
“Rent-a-puppy” couldn't possibly have thrived so well in Provo! [
Here are some compelling reasons that off-campus housing
should include more dog-friendly apartments:
1)
Other campuses allow it! [comparison] A ton of
my high school friends are happy at their colleges with a cute little doggie by
their side. Obviously it can work on other campuses.
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| Aren't my doggies cute? |
2)
Just because we allow dogs, doesn't mean we have
to bend all the rules put in place by off-campus housing [whole/parts]. Some
people believe that we’d have to do it for every apartment, but that simply isn't
true [contradiction]. We can keep some sanctioned for “no-pet” housing, but
allowing more dog-friendly apartments would be great! This is a minor rule that
would greatly improve so many peoples’ lives! Why do you think people have “therapy
dogs”?
3)
Along those lines, we don’t have to open it up
to all animals, either [genus, species]. Forget stinky ferrets, mice, and even
some cats. Let’s just start with loveable dogs.
4)
If we increased puppies around campus, we’d
increase happiness, and decrease stress. This could completely improve test
scores and overall well-being of students at BYU! [cause/effect].
5)
Clearly God approves of dogs [supernatural], or
he wouldn't have put them on Earth for our enjoyment. We should honor His
creations.
Okay- maybe that last point is a poor argument, since
there are a lot of things on earth that we don’t allow in BYU approved housing….
But it was worth a try.
![]() |
| I can't say no to this cute puppy, either :) |
Anyway, I know that could be a great addition to any
apartment. I, for one, will definitely be getting a dog as soon as I can
[future fact]; after all, as Charlie Brown says, “Happiness is a warm puppy”
[maxim/proverb].
Wednesday, October 1, 2014
Comparatively Speaking...
I wish to analyze a few comparisons that Pericles makes in the Funeral Oration. Spencer explains well the differences made between Athens and Sparta. But I noticed additional comparisons which define differences and similarities between people in order to inflate Pericles' persuasive power.
To begin, Pericles makes a distinction between himself and "many of those who have spoken [at the public burial place] in the past" (72). He announces that his speech will be different than theirs--he will not "praise the institution of this speech", but instead he will speak about their ancestors; he will not "make a long speech on subjects familiar to [the Athenians]," but instead he will "discuss the spirit in which [they] faced [their] trials...[and] after that speak in the praise of the dead" (72-73). By declaring his speech to be more productive, relevant, and interesting than those speeches given in the past, Pericles automatically captures the curiosity of his audience (pathos) and makes himself appear more intelligent or skilled than those past speakers (ethos).
Pericles paints himself as someone better than his predecessors, but he makes positive use of past peoples by expressing a similarity between the Athenians and their ancestors. He says that their fathers "added all the empire we have now" and that contemporary Athenians had also "added to the power of [the] empire" (73). Basically, he asserts that both groups contributed to the empire's success and increase. By drawing a resemblance between the audience and their mighty ancestors, reminding them of the commonality they share in the edification of Athens, Pericles reinforces the audience's devotion to the empire.
There are even more comparisons between Athens' and the "neighbor's" system of government, recreation, love of beauty, decision-making process, and yes, the "general good feeling" of friendship and kindness. All to prove that Athens possesses a "greatness that surpasses what was imagined of her"--that she is better than all the rest. And I'm sure that, as Pericles says, "This is no empty boasting...but real tangible fact" (75).
Tuesday, September 30, 2014
Pericles' Topics of Invention
Pericles’
Funeral Oration is chalked full of rhetorical ideals which were systematized by
philosophers such as Aristotle. This analysis on Pericles’ ceremonial or
epideictic address will focus on only a few of the rhetorical topics of invention put to
use in the speech.
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| A depiction of a Spartan and Athenian soldier. |
Comparison
Pericles uses
the art of comparison for much of his funeral oration, and to great effect. He
compares Athens to Sparta and spring boards from his comparisons to an all-out
rally for Athenian pride. The power of the comparisons that Pericles makes come
from pointing out the distinct differences from the Spartans to the Athenians
and why these differences make the Athenians so much braver than the Spartans that
fought in the war. For example Pericles points out how much braver the
Athenians are for going to battle without the immense training that the
Spartans get to go through. Within his comparisons Pericles also uses the topic
of invention of measuring by degrees when he compares the strength of the
Athenian armies to those of the Spartans by saying “As a matter of fact, none of
our enemies has ever yet been confronted with our total strength, because we
have to divide our attention between our navy and the many missions on which
our troops are sent on land.”
Testimony
There
are moments where Pericles’ arguably puts this topic of invention to good use,
but for the most part I feel that his oration lacks good use of testimony and
want to address why using more of it might have strengthened his arguments. The
parts that stick out to me where testimony is used is near the end of the
speech where he makes reference to the parents of the dead. Although their
words aren’t quoted directly Pericles uses them as witnesses to the arguments he
makes about courage, war, and Athens. In a roundabout way I feel that he uses
Athens as a similar “witness testimony”. At times in his oration Athens becomes
more of an entity or individual, strengthening the ideas Pericles presents.
This perhaps isn’t the best use of testimony, which is why it might have been
better for Pericles to have used proverbs or authoritative testimony to really
drive home his exhortation to the living. Through these other means of
testimony Pericles could have really strengthened the end of his oration.
Tuesday, September 23, 2014
A Little Bit of a Big Disconnect
Although I was able to engage and understand the play my personal “emotional investment” in it was low. As I considered this, I quickly realized an essential part of both drama and public speaking in regards to “managing and mediating the irrational”; it must be experienced by the audience first hand.
What I mean by this is that the irrational remains irrational if the audience of those speaking do not vindicate the speaker. For example, Hecubas use of Mimesis caused many of the other characters as well as the audience to justify her irrationality.
Both drama and public speaking has the same purpose (as pointed out by Joseph Pearson); “to objectify, classify, and understand” the irrational or the event as a whole.
The differences found within these two parts is the way in which they arrive at the desired outcome. While the application of drama (one could say mimesis generally speaking) brings a sense of connection and validation (therefore persuasion) to emotion, public speaking (rhetoric) allows one to explain and persuade using speech. Drama seems to bring out so much emotion or, for lack of a better word, “drama” that one wants to connect emotionally with the individual. This being said, if that connection is not made as it was not for me in the playwright Hecuba than the irrational continues to look irrational. The same is true with public speaking; if one is unable to connect through the use of ethos, logos or pathos than the speech itself has no ability to put into context or rationalize the irrational.
Both methods of language require the audience or recipient to emotionally/mentally invest in the communication to manage or mediate the irrational. Without this connection the yelling and crying are just more yelling and crying and the words of persuasion are simply words unheard and therefore remain irrational.
Friday, September 19, 2014
Irrationality = Rationality
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| In The Bakkhia, the rational Pentheus is destroyed by irrationality. |
I am
intrigued with Euripides’s use of the topic of invention, comparison. The
Bakkhia is chock-full of comparison and symbolism. The most intriguing symbolism is that between
men and women. Women seem to represent
chaos and irrationality, while men, specifically Pentheus, seem to represent
order and rationality. For example, the
only revelers in Mount Kithairon are women.
The women are naked, suckle wolf cubs, and hunt with their bare
hands. That should not make sense to
anyone, even in Greek times. Furthermore
they believe that Dionysus is a god. By
all reasonable thought, Dionysus should not exist. However, irrationally, Dionysus was birthed
again from Zeus’s thigh. And when
Dionysus showed up in Thebes, he was dressed with long hair like a women,
furthering his irrationality.
Contrast
that to Pentheus, who could be considered a symbol of Athens. Athenians prided themselves on their
rationality and logic. Pentheus does not
believe in the irrational. He doesn’t
think Dionysus exists. He thinks that
the irrational women should be put to death. Even though he leaves his manly
rationality behind when he dresses as a woman, he does not accept it as a
power. His mother, Aguaë, a symbol for
irrationality, destroys him. His
downfall, therefore, is not recognizing irrationality as a hugely powerful
force that controls a bit of everyone’s life.
In writing
this play, Euripides takes irrational thought and makes it tangible. We can then deal
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| Poetry allows me to express my irrational emotions in a rational way. |
Here it is:
Evaporation
Love-guilt spilled out of her mouth,
But he boiled it. It
turned to steam,
Unsure in its floating consistency
Until it became dry ash, undrinkable
Though it longed to be drunk.
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