While Mr. Webb walks into the meeting that was arranged by
Mr. Trujillo, a potential future client, he is reminded of the advice he
received years ago when he first entered the business world; the first three
things that any true man of business notices are shoes, cufflinks, and the
watch. With many years of experience Mr. Webb surely came prepared for the
meeting having shined his shoes the night before (although they were already
like a mirror even beforehand), chose his most respected set of cufflinks, dry
cleaned his suit, ironed his blue button- up, and of course laid out his power
tie (with a little help from his wife).
Before the appointment even began Mr. Trujillo took a liking
to Mr. Webb as it was apparent that Mr. Webb was a man of professionalism; a
man who took his work, his life, and his client’s seriously. Simply by the pure
appearance of Mr. Webb his ethos was increased. Whether fair or unfair, Mr.
Webb understands that to be taken seriously and to be respected requires to
respect oneself and in the business world this is often done through apparel
and appearance. His professional appearance, with his more experienced face was
respected by all who worked with him.
As the two men come together a firm handshake and inviting
but confident eye contact is exchange between them both. Whether Mr. Webb’s
(and his firm’s) ideas are worth the time or not, Mr. Webb knows that if his
ethos brings no appeal to Mr. Trujillo he may never get the chance to offer his
ideas. Both men have a handpicked team of colleagues that they brought yet the
focus remains upon the two main representatives of each corporation/firm.
As the meeting begins Mr. Webb knows that he must present
himself in such a way to suggest authority and power while still demonstrating
respect and sincere interest in the success of Mr. Trujillo’s company.
Mr. Trujillo: Thank you for meeting with me on such short
notice. As I’m sure your secretary reported to you we have been looking for a
firm for some time and would like to move forward as quickly as possible. I
have heard some things about you and your firm and would like to hear a bit
more from you. (Mr. Trujillo tests the waters by verifying the level of
communication within the firm. Namely between Mr. Webb and his secretary.)
Mr. Webb: Yes, I was told. It’s my pleasure to make the
trip. It’s pleasing to hear that my firm remains elite in the consulting field.
I assure you that if willing, you will find that the things you heard are true.
(Mr. Webb demonstrates complete confidence in the success and reviews of his
firm as given by others in reference to Mr. Trujillo’s previous statement. He
is sure to include as much information provided by Mr. Trujillo’s words in his
own speech as to demonstrate his attentiveness and good listening skills while
still being able to move the conversation forward. Mr. Webb understands that he
must demonstrate control and confidence while not overpowering the firm. As a
result, at this point in conversation he uses a middle style to please the
client and his company. He wishes not to come off as condescending and
therefore avoids the low style at this point in time.)
Mr. Trujillo: With the information that was provided in the
email, what perspective or options do you have to offer?
Now given the green light, Mr. Trujillo stands up from
the chair and moves to the screen where his team has set up the projector to
begin presenting the power point. This is where the style shifts from middle to
mainly high style. Mr. Trujillo does some teaching or reviewing of what the
company and firm are looking at while mainly looking to motivate and inspire
the company to hire Mr. Trujillo’s firm. Although no specific invitation or
offer is made, Mr. Trujillo speaks as though the decision has already been made
and that the problem has already been solved by giving some information as to
how it can be done.
By the end of the meeting, both Mr. Trujillo and Mr. Webb leave pleased with the outcome. The consulting begins.
I find it interesting that the first 3 things they would notice are shoes, cuff links, and watches. It certainly would send quite the message. I agree with your assessment about avoiding the low style at first, for the most part. I think it would be important to do hints of it here and there to show that you can teach them.
ReplyDelete