While the field of Accounting is for the most part straight
forward, there are certain areas where much persuasion happens. One of these
areas is when a company is applying for a loan.
When the company will go to the bank to request a loan they
might mention something like: “I recognize that we already have some loans
outstanding, but look at our numbers. We have had a 50 percent increase in net
income each of the last two years. Moreover our P/E Ratio is well above 40,
showing that our investors have confidence in our future and are willing to
invest their money into this company. If you compare our balance sheet against
the industry leader we actually have a higher profit for every dollar of sales
then they do. So as you can see, we will be able to more than pay the interest
on this loan at our current growth rate. Imagine how much we could grow with
this loan! The financial market rarely presents you with something as certain
as this, now is not the time to pass this up.”
This is rife with examples of the company showing that the
numbers are solid. I’ll refer to this special topic as letting the numbers do the talking. The purpose of a topic of
invention is to come up with convincing material. In the accounting field the
numbers represent the ultimate authority, so why not let them make the
argument? One of the major common topics this example shows is that of comparison. Comparing your company to
that of an industry leader happens very often. It shows that you are doing
things right, or better yet, even superior to the industry leader. But, it is
important to note that this too comes back to the numbers. One final common
topic is that of past fact/ future fact.
If you have been growing the last few years, then it is natural to assume that
growth will continue. And once again, numbers are the basis of your argument.
Love the scenario because it's so true. You've got to prove with that social topic of invention "letting the numbers do the talking" in almost every aspect of accounting! Well done.
ReplyDeleteI'd also recommend bringing up your company's Interest Coverage Ratio
http://www.investopedia.com/terms/i/interestcoverageratio.asp