Audience:
To be one of the elite in the corporate sales world, a person that has an absolute determination and motivation will always be the best man for the job. The people that won’t be able to sleep until they get what they want; the people that know exactly how to connect with others; the people that can make you smile at any given moment because they know exactly what you are thinking and what you want to hear. These are the people that are the perfect fit to make it big in this type of career field. In order to get there, their motivation will have to start from the beginning due to the school course load that they will have to endure. Finance, Accounting, Marketing, and Economics are not known for being the easiest of classes. Not to mention, summers are no longer a fun vacation with the family. They are typically filled with full time internships with large companies in major cities of the world. Although the classes and scheduling may initially seem rigorous, the phrase “it’s not about what you know but who you know” rings extremely true as communication is literally fundamental in this career.
Context:
In both formal and informal settings, a corporate sales executive has to know what to say and how to say it at all times. It’s difficult to even fathom the type of mindset one must have in order to be able to read people’s minds and make specific deals become more attractive. Wouldn’t it be incredible to build relationships with an enormous amount of people and give them exactly what they are looking for while simultaneously making a profit? Everyone benefits! It’s simply incredible. If a salesman has studied his whole life but never talked to a person, he will get literally nowhere. However, when they can communicate in an elegant, persuasive manner he becomes dangerously successful.
Rhetoric:
I think it will be important to discuss the general ideas regarding the high, middle, and low styles of speech. Especially high because of the formal presentations that will need to be executed. There will have to be a very elegant, formal way of expressing ideas that click in the minds of others. Relationships with superiors, clients, and coworkers will all be slightly different but discussing the different ways to communicate would be beneficial.
History:
History would play an imperative role in the fact that the recent national crisis that the economy has hit could motivate more people to become successful, innovative businessman. Sales is more important than ever in a country that just went through something comparable to the closest thing to the “next great depression”. Even more is on the line in the corporate sales world than ever. I think there are many advantages to discussing the history.
Development Plan:
I think more than anything, I want to open up with giving a brief overview of the history of sales with a focus on the past decade in America. Due to various economic downfalls, it is time that America needs to rise again and that means that corporate sales executives need to be able to present and sell products more than ever. With this comes an extreme need for persuasiveness and rhetorical genius.
I will then discuss the type of speeches that one who goes through with the field of rhetoric will need to perfect. Different situations call for different forms of communication. However, more than anything, I will make it clear and perhaps close the paper with the type of person and attitude the perfect corporate salesman will need to be and have. I think I can end it in a way to leave an impression on the reader if they can see the kind of endurance and internal drive it takes to be a top dog in a cut throat corporate environment that in turn can help the economy greatly.
How has the distant past influence corporate sales? Are methods similar to those used a long time ago? When you refer to the past ten years and show how it is time to rise again, maybe it could be powerful to refer back to a time when things were good and the influence of rhetoric during those times.
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